Keto beverages with whey protein and natural fats

The ketogenic or “keto” diet has been among the top trending diets of the past few years. Seen by a growing number of consumers as a lifestyle oriented strategy for maintaining or reducing body weight, and warmly welcomed by the sports and fitness crowd, the diet calls for strict adherence to a low-carbohydrate, high-fat food regime. Following a ketogenic diet activates a metabolic state called ketosis, which switches energy to be sourced from body fat.

Popular potential

Keto diets have also inspired a broad range of keto-tailored products from meal replacement bars to ready-to-drink (RTD) beverages, with many brands eager to seize its potential. In fact, the combination of consumer interest and product innovation has seen a global CAGR of 175% in product launches for the 2017-2020 period, with North America strongly leading the trend.

Beverages set the pace

New product launches with a “keto” claim more than doubled in 2019 compared with 2018 – a year in which launches had already quadrupled over 2017¹. But it’s the beverage segment that is setting the pace for keto diet products. Protein ready-to-mix shakes and ready-to-drink (RTD) beverages are perfect for the popular low-carb, high-fat KETO diet. They serve as a great snack on the go – or as a meal replacement with the necessary ratios of nutrients to achieve the fat-burning benefits of ketosis.

All-natural, keto-tailored ingredient

Lacprodan^® SP-7017 is a high-fat whey protein developed specifically for beverage applications. It contains double the fat content compared with whey protein concentrate and is a simple solution for producing high-protein, high-fat keto beverages. Using a blend of natural dairy fats and coconut MCT, this ingredient’s fat content is unique in its natural composition.

Advantages of Lacprodan^® SP-7017:

Whey protein from 100% grass-fed cows²
High in protein (70%)³
Naturally high in fat (20%)
Just 0.6% carbs
No added sugar and sugar-free⁴
Heat-stable
Great taste

Innova Market Insights, 2021
During periods of shortage of pasture growth and nutritional value of the grass, our farmers may give the animals foliage-based supplemental feed such as silage or hay. 2. The nutrition of our cows may also include the incidental feeding of grain, which may occur to ensure the animals’ well-being. Livestock may only be
given feed that complies with the relevant legal requirements. 3. We believe that the above-mentioned points are fully consistent with the USDA definitions of Grass/Forage Fed.
According to 21 CFR § 101.54
According to EU Regulation (EC) 1924/2006

Keto beverages with whey protein and natural fats